all day everyday

Smirnoff Sound Collective // Account management - Content Production

The Smirnoff Sound Collective is an ongoing global music program spanning original content, music festival partnerships, standalone events, and artist partnerships. Now in it’s third year, the music program has spread to over 30 countries, featuring 60+ DJs, artists and music labels, with original music related content reaching over 6 million global viewers, and media syndication partnerships with VICE and Live Nation Entertainment that produce 250 million monthly unique visitors.

VICE // CD: Kelly Fulton // Creative: Ashima Aiyer